2.3 Online resources for promoting reading to younger clients

Table of Contents

1. Introduction
2. Identifying current reading experience and preferences
3. Reader development initiatives for younger clients
   1. More examples of reader development initiatives for younger clients
4. Reader development websites for younger clients
5. Online resources for reader development for younger clients
6. Thematic approaches to reader development for younger clients

Reader development initiatives for younger clients

Reader development initiatives is the term used to encompass funded, time-limited projects or book prizes, which open up a wider range of reading choices for younger clients. A well known example is the annual summer reading campaign run by Reading Agency (http://www.readingagency.org.uk) which is supported by many UK library authorities. The stocklist is a useful source of titles.

Here are some other examples:

This was created as part of the Summer Reading Challenge 2005, run by the Reading Agency. It is an interactive website which offers reading choices in a fun way for younger clients.

Opening the Book are known for their work in readership development for adult audiences but have also launched promotions aimed at children and young people. Their promotions offer librarians high-quality promotional materials but also extensive stocklists. As with many reading initiatives with younger clients, reading-based games are also available.

Let's look as More examples of reader development initiatives for younger clients ...