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2.1 Demonstrate an understanding of reader development
Table of Contents
Objectives of reader development
Definition of reader development
Reader development techniques
Reading promotions
Reading promotion initiatives
Current book promotions
Richard and Judy's Summer Reads
Wales Book of the Month
Mills and Boon
Genre
Fiction genres
Arranging collections by genre
Literacy initiatives
Examples of literacy initiatives
Reader-centred stock selection
Resources
Additional resources
Library catalogues
Bibliographies
Review journals
Publishers' lists
Pre-publication lists
Specialist suppliers
Showroom and bookshop visits
Trade publications